REEF RAT
Born from a freak swell — charging the reef when no one else dared. That wave forged the name, the attitude, and everything that followed.
REEF R. PTY LTD
Reef R. Proprietary Limited established — a technology company built to turn audacious ideas into real products, fast.
DRAWING 2 MACHINE
Reef R.'s debut — automating manufacturing workflows from drawing board to machine. Built by an industry insider who lived it.
DRAWING 2 DXF
Converting engineering drawings to industry-standard DXF files instantly. On-prem, encrypted — data never leaves your site.
FREE HOUSE TECH
Reef R. and The N Dog create Free House Tech and the Fresky — the integrated esky built for events, keeping the cold ones cold and the good times rolling.
MARINE CONNECT
Reef R. joins Marine Connect as Technical Director — owning all digital infrastructure, platform development, and IT operations for Australia's marine services marketplace.
REEF R. INTO THE FUTURE
AI & HARDWARE
Reef R. is deep in AI — developing agents and models. And going further into hardware. The intersection of smart software and real-world machines is where the next chapter is written.
KEEP IT REAL
No matter how far the tech goes — Reef R. will always keep it real. Born on a wave. Built on the ground. Eyes on the horizon.